7 Must-Read Stats From The Knot LGBTQ Weddings Study 2017

3360e183-c593-42c8-8f48-2c32267c1151-rs_768

June 26 marks the 2 year anniversary of the legalization of same-sex marriage in the United States- an occasion worth celebrating!

Here at The Knot, we ring in June (aka Pride Month) with the release of the results of The Knot LGBTQ Weddings Study. Alongside Q.Digital, the trusted voice in the LGBTQ community, our 2017 study surveyed 821 LGBTQ respondents in the US who were married or are engaged to be married to reveal how LGBTQ couples are planning and celebrating their weddings. This year’s study uncovered some new trends and stats we had to share. Here’s a quick overview:

Swipe Right

Online dating sites and apps are the most popular way soon-to-be and recently married LGBTQ couples met.
Men: 36% met online
Women: 32% met online

Destination Weddings Desired

About one-third of LGBTQ couples consider their wedding a destination wedding.
Men: 35% had a destination wedding
Women: 29% had a destination wedding

Keep It Intimate

LGBTQ weddings are intimate celebrations, with less than 90 guests on average attending for men and women.
Men: 84 average guests
Women: 87 average guests

Personalization Is Key

Men and women agree that creating a wedding that is a unique reflection of their relationship is the most important factor. Almost every couple we surveyed reported that their wedding was personalized.
Men: 96% had a personalized element
Women: 99% had a personalized element

A Formal Affair

The majority of LGBTQ couples opted for a formal ceremony with their loved ones over an elopement and or civil service.
Men: 73% had a formal ceremony
Women: 90% had a formal ceremony

Name Change Optional

Although the majority of women surveyed opted to change or alter their last name after the wedding, less than half of men made a change.
Men: 35% changed/altered their last name
Women: 78% changed/altered their last name

Equality-Minded Pros Necessary

An overwhelming majority of surveyed couples agree that vendors should clearly communicate that they’re LGBTQ friendly.
Men: 88% want vendors to communicate that they’re LGBTQ friendly.
Women: 91% want vendors to communicate that they’re LGBTQ friendly.

Click here to read how to make sure your marketing communicates that you’re an LGBTQ friendly wedding vendor! And Happy Pride to you and yours.

Photo by Once Like A Spark Photography

Want more? Yeah you do!

> How To Build Reviews Into Your Workflow [4 Easy Steps]

> These 3 Custom Cake Bakers Found Their Niche

> How To Use This Year’s Hottest Wedding Colors To Get More Business

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s