The key to managing all your social accounts while owning your own company and creating incredible work for your clients? Social media management tools. They help you work smarter not harder. The trouble is that there are a ton of options out there. That’s why we rounded up five great ones for you to try. (And no, we’re not getting paid to write this.) Enjoy!
1. CoSchedule for Content and Scheduling Social Media
CoSchedule is all about optimizing your headlines and getting your content out at the right time. It let’s you organize, plan, schedule, promote and automate (yes, AUTOMATE) your social media messages across multiple platforms in one place. Let’s just say it’s at the top of our list for a reason.
2. Tailwind for Pinterest (and Possibly Instagram)
Tailwind focuses on visual social content like Instagram and Pinterest (aka the bread and butter of your social media strategy). It gives you the power to discover fresh trends, schedule posts (in bulk), manage your audience, amplify reach and analyze results all on one easy-to-use platform.
3. Later for Instagram
With awesome features like a media library (to store all of your images), calendar-view scheduling, the ability to view and arrange how your Instagram appears and more, Later makes it easy for you to bring out your Instagram A-game. Plus, it’s free to use as long as you want.
4. Hootsuite to Schedule and for Analytics
Hootsuite gives you the ability to manage multiple social platforms at once (we’re talking Facebook, Twitter, Instagram, Google + and LinkedIn) while offering a wide range of features — like scheduling, collaboration and killer analytics.
Buffer makes managing multiple social platforms a whole lot easier — giving users the ability to schedule, publish and analyze all social efforts in one easy-to-use platform. One of our favorite features: The scheduling tab that shares your content at the best possible times throughout the day when your audience is most likely to engage with you. (Yeah, that’s a real thing.)
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