Last week we had special guests Cheryl & Shea Bailey from Wedding Industry Rescue join us for an informative webinar on Search Engine Optimization. The webinar was chock-full of valuable insights and real-world examples, including the basics of SEO, the top 3 concepts every wedding professional needs to know, and how SEO can be used to grow your business. See below for a quick recap:
- Figure out who your ideal client is, and design your website to feel like you’re having a conversation with them
- Stay relevant with what’s going on in the industry
- Connect frequently with your clients through social media, blogging, etc.
- Think about the user experience. Is your website mobile-friendly?
- Analyze your website’s performance through tools like Google Analytics
Want to learn more? Click here for the full webinar playback.