Webinar Recap: New Year, New Ways to Grow!

This week we hosted our first webinar of the year, and guest speaker and marketing strategy guru, Sarah Selph, walked us through all the exciting new tools available to clients inside the newly redesigned My Account. Plus, she made an exciting surprise announcement!

In case you’ve been hiding under a rock and missed the announcements, we’ve got a whole bunch of exciting new tools to help you grow in the coming year–from our new social sharing tool to an easy solution for mobile marketing. Plus, photos and reviews are now unlimited so you can add even more of the eye candy and reviews brides love to your profiles.

Here are the highlights:

  • It’s a good idea to let your followers know when you make a change to your profile so they can come check it out! Using our social media tool inside My Account, you can now let potential clients know you’ve posted new photos or added some great new reviews. The tool stores your log in information so you can post to Facebook, Twitter, and Linked in with as few as two clicks!
  • More and more brides are using their smartphones to look for vendors, so if your website isn’t optimized for the mobile experience, you might be losing interested potential customers. If that’s you, check out our mobile redirect tool. By dropping some simple code on your website, you can redirect mobile traffic to your mobile-friendly profile on The Knot.
  • Reviews are now unlimited! You still have total control over which reviews display on your profile on TheKnot.com, but you can now add as many reviews as you want. Got a ton of great reviews? Add them all!
  • Photos are now unlimited! Brides love photos, and now you can add even more to your profile to keep them engaged with your work even longer. You can also add up to 5 videos.

Big News! Sarah surprised us with an exciting announcement–The Knot and WeddingChannel profiles are getting a brand new design launching February 1! Check out the new profile below!

Catch the full replay of Sarah’s webinar here.

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